![51社区 logo](/_files/images/uno-icon-50.png"/){kind=icon}
![51社区 logo](/_files/images/uno-icon-50-noline.png"/){kind=icon}
The Office of Strategic Marketing and Communications (MarComm) offers several trainings to campus partners for digital tools and public relations.
The Office of Strategic Marketing and Communications (MarComm) offers several trainings to campus partners for digital tools and public relations.
Have a quick question regarding any of these platforms? The MarComm digital team offers a digital office hour every Tuesday from 10 A.M. to 11 A.M. via Zoom. .
Cascade CMS
Cascade is the university's content management system (CMS). Faculty and staff must complete training in Cascade before access will be granted and any edits can be made.
The CMS login can be accessed at for those who have unomaha.edu email addresses or an NUID and have been granted access by a site administrator. Access must be requested by the college's communicator or the person who has been selected as that site's web lead.
New users are added as an a contributor to Cascade and remain in that role for three (3) months. After the three-moth period has passed, the web lead may request the contributor be changed to an approver.
Cascade training is required prior to receiving access to Cascade CMS. Contact your web lead and they can help initiate training.
HubSpot
HubSpot is the official program for the implementation and delivery of several digital tools:
- Email marketing
- Social media management and publishing
- Live chat implementation and management
Email marketing training has transitioned from live training with the MarComm Digital Team to on-demand training through Bridge. All users may access this training at any time. If you do not currently have access to HubSpot Email and want to create and edit email, you must first complete the Bridge training and score at least a 80% on the quiz.
At this time, our university’s HubSpot user database has reached its current user allotment under our existing license. As a result, we are unable to accommodate additional user accounts. We recognize the importance of providing access to the platform and are actively evaluating options to ensure the system can meet campus needs in the future. We will communicate any updates as soon as they are available. We appreciate your understanding and cooperation as we work to maintain compliance with our licensing agreement and ensure the integrity of our data systems.
Localist
Localist is the university's new event calendar tool. User training started at the end of May 2022, and full implementation occurred at the end of July 2022.
for an overview of Localist and all of its features for event organizers and attendees and to learn about the event submission process.
Marq (formerly Lucidpress)
Design templates are created with Marq, an online templating tool for campus partners developing UNO-branded posters, brochures, digital signs, and other print and digital collateral. Each piece can be exported as a PDF and emailed to authorized printers for final production or as a PNG or JPEG for use on web and digital formats.
College Communicators and other department leads have access to the tool and may grant access to additional units as appropriate. UNO has a limited number of licenses, so please reach out to your communicator or department lead to request access to your unit’s shared account.
For more information regarding Marq, please contact Angie Kennedy at angiekennedy@unomaha.edu.
Media and Public Relations
The Media Relations staff will sit down with you to share best practices, identify key messages, and conduct a practice interview. More rigorous training is available for sensitive topics that pose a reputational risk.
Email unonews@unomaha.edu to request training.